S1:E3 I’ll Drink To That
![content content](https://k7e2s2a5.rocketcdn.me/wp-content/uploads/bb-plugin/cache/content-800x1024-landscape-bb829f57d2c22bf93c42849ce2eedb49-.jpg)
Wisdom Nuggets: How Much For a Logo?
How much does it cost? Usually, “how much for a logo”? Sometimes tire kickers can turn into the best clients. I actually helped someone not long ago over on Facebook. Her question was a bit on the complicated side, and in reality had nothing to do with pricing a logo. She is licensing t-shirt designs…
![f41c95a6cd9e171739aebb0576d9bd64 f41c95a6cd9e171739aebb0576d9bd64](https://k7e2s2a5.rocketcdn.me/wp-content/uploads/bb-plugin/cache/f41c95a6cd9e171739aebb0576d9bd64-1024x639-landscape-d72b6526bcd32fa9eae20446cb1c96bb-.jpg)
Logo History: Apple
The history of the Apple logo, like many of the origin stories out of Cupertino, is quite enchanting. 1976 – The original apple logo, which has virtually zero relationship to what you know and presumably love today, was created by Ronald Wayne, a co-founder of Apple. It was clearly intended to represent the law of…
![GothamSpec.svg GothamSpec.svg](https://k7e2s2a5.rocketcdn.me/wp-content/uploads/bb-plugin/cache/GothamSpec.svg-867x1024-landscape-cda43da0813d214fcd6238e9d57dae46-.png)
Favorite Fonts: Gotham
The latest fave is relatively new. It’s Gotham! This font family is pure royalty. It is quintessential typographic perfection, it has a sordid history full of drama and intrigue. See the typeface for yourself on our instagram or website: brandshowlive.com, as well as on Hoefler & Company’s website: typography.com. This typeface was designed by Tobias…
![New-Holland-Brewing-GIF-downsized_large New-Holland-Brewing-GIF-downsized_large](https://k7e2s2a5.rocketcdn.me/wp-content/uploads/bb-plugin/cache/New-Holland-Brewing-GIF-downsized_large-landscape-0a58afe22bb8117edb1b212586f317e0-.gif)
Brand Update: New Holland Brewing
Let’s talk about the latest favorite brand refresh: New Holland Brewing. It all starts in Holland, MI, on the shores of Lake Macatawa, very close to Lake Michigan. There is a really old windmill called the De Zwann, in what is now a bit of a tourist trap called Windmill Island Gardens. Holland is also…